The Enduring Power of Human Connections: A People-First Approach to Improving Customer Experience and Driving More Sales
As businesses prioritize digital initiatives, AI chatbots and voice assistants, they often overlook a simple fact: shoppers still want to engage with a human being. Even as artificial intelligence and voice assistants become embedded in everyday interactions, research shows that human conversations continue to drive complex purchases and important decisions. These technologies can help facilitate one-on-one conversations between consumers and sales representatives, but they will never replace human interaction.
In today’s technology-enabled sales environment, successful companies prioritize the value of interpersonal communication skills. A telephone call is where you get the chance to make a memorable first impression and build trust, both of which are essential to the sale.
Join us to discover best practice tips for communicating with shoppers throughout the customer journey, and proven coaching tactics to take your sales team to the next level. You’ll leave with clear steps to cultivate more meaningful connections in each conversation.